We've rounded up the top 100 search terms of 2023 by theme within Women's Fashion, Men's Fashion, Kid's Fashion, and Beauty. Check them out below and download the full report here.
WOMEN'S FASHION
Denim
Denim Maxi Skirt +234% to LY with 21,117 average weekly searches
Denim Midi Dress +124% to LY with 5,180 average weekly searches
Denim Bag +83% to LY with 6,323 average weekly searches
Oversized Denim Jacket +82% to LY with 9,450 average weekly searches
Barrel Leg Jeans +50% to LY with 1,260 average weekly searches
It-Shoes
Mesh Ballet Flats +3,043% to LY with 1,540 average weekly searches
Silver Cowboy Boots +124% to LY with 6,323 average weekly searches
Tabi Shoes +124% to LY with 17,267 average weekly searches
Adidas Gazelle +122% to LY with 233,333 average weekly searches
Slingback Kitten Heels +86% to LY with 1,260 average weekly searches
Get Away Gear
Tan Through Bikini +404% to LY with 5,180 average weekly searches
Raffia Clutch +341% to LY with 1,027 average weekly searches
Linen Trousers +309% to LY with 17,267 average weekly searches
Glitter Bikini +238% to LY with 1,890 average weekly searches
Crochet Cover Up +236% to LY with 3,453 average weekly searches
Barbiecore
Barbie Costume +399% to LY with 38,500 average weekly searches
Hot Pink Swimsuit +261% to LY with 840 average weekly searches
Pink Halter Top +175% to LY with 1,027 average weekly searches
Pink Corset +84% to LY with 5,180 average weekly searches
Pink Cowboy Boots +83% to LY with 7,723 average weekly searches
Viral Hits
No Pants Look +650% to LY with 840 average weekly searches
Flower Choker +236% to LY with 3,453 average weekly searches
Business Core +125% to LY with 2,310 average weekly searches
Loewe Bag +50% to LY with 38,500 average weekly searches
Old Money Aesthetic +50% to LY with 21,117 average weekly searches
MEN'S FASHION
Short Season
Mens Pleated Shorts +341% to LY with 1,027 average weekly searches
Mens Baggy Shorts +175% to LY with 1,027 average weekly searches
Wide Leg Shorts +128% to LY with 1,540 average weekly searches
Oversized Shorts +125% to LY with 1,260 average weekly searches
Mens Jean Shorts +123% to LY with 4,223 average weekly searches
Fabric of the Moment: Linen
Mens Linen Shorts +235% to LY with 6,323 average weekly searches
Mens Linen Suit +174% to LY with 4,223 average weekly searches
Mens Linen Shirt +83% to LY with 14,117 average weekly searches
Mens Linen Trousers +83% to LY with 3,775 average weekly searches
Linen Blazer +50% to LY with 5,180 average weekly searches
Euro Summer Style
UV Shirt +313% to LY with 2,310 average weekly searches
Woven Sandals +184% to LY with 1,260 average weekly searches
Chubbies Swim Trunks +174% to LY with 4,223 average weekly searches
Mens Straw Hat +124% to LY with 2,823 average weekly searches
Beach Pants +50% to LY with 5,180 average weekly searches
Showing Skin
Mens Sheer Shirt +83% to LY with 1,540 average weekly searches
Mens Tank Top +83% to LY with 17,267 average weekly searches
Mens Crop Top +50% to LY with 9,450 average weekly searches
Mens Lace Shirt +23% to LY 1,890 average weekly searches
Mens Short Shorts +23% to LY with 5,180 average weekly searches
Reworked Staples
Cuban Collar Shirt +84% to LY with 5,180 average weekly searches
Knit Shirt +84% to LY with 5,180 average weekly searches
Suede Loafers +50% to LY with 5,180 average weekly searches
Mens Steel Watch +23% to LY with 1,260 average weekly searches
Pleated Trousers +23% to LY with 5,180 average weekly searches
KIDS' FASHION
Ruffles, Frills & Thrills
Ruffle Shorts +175% to LY with 1,540 average weekly searches
Floral Romper +125% to LY with 1,260 average weekly searches
Ruffle Tiered Dress +84% to LY with 1,890 average weekly searches
Mommy and Me Dresses +50% to LY with 6,323 average weekly searches
Organza Dress +50% to LY with 17,267 average weekly searches
Summer Forever
Denim Skort +404% to LY with 5,180 average weekly searches
Seersucker Dress +241% to LY with 2,310 average weekly searches
Seersucker Shorts +239% to LY with 1,027 average weekly searches
Striped Shorts +132% to LY with 1,027 average weekly searches
Floral Swimsuit +125% to LY with 1,260 average weekly searches
It-Graphics
Barbie Top +524% to LY with 4,223 average weekly searches
The Little Mermaid +397% to LY with 427,000 average weekly searches
Mario Brothers +83% to LY with 14,117 average weekly searches
Shark Shirt +83% to LY with 1,540 average weekly searches
Bunny Print +50% to LY with 1,540 average weekly searches
Cute Finishes
Flower Earrings +23% to LY with 5,180 average weekly searches
Metallic Bag +23% to LY with 1,890 average weekly searches
Watch Ring +23% to LY with 5,180 average weekly searches
Charm Necklace +22% to LY with 9,450 average weekly searches
Transparent Bag +22% to LY with 4,223 average weekly searches
About the Footwork
Mary Jane Flats +82% to LY with 9,450 average weekly searches
Blue Slides +52% to LY with 1,027 average weekly searches
Lace Sneakers +52% to LY with 1,027 average weekly searches
Ballet Flats +49% to LY with 25,667 average weekly searches
Mickey Mouse Shoes +22% to LY with 3,453 average weekly searches
BEAUTY
It-Girl Makeup
Latte Makeup +46,822% to LY with 4,223 average weekly searches
Strawberry Makeup +519% to LY with 2,310 average weekly searches
Tubing Mascara +83% to LY with 17,26 average weekly searches
Pouty Lips +23% to LY with 5,180 average weekly searches
Glossy Eye +23% to LY with 1,890 average weekly searches
Nothing But Suncare
Scalp Sunscreen +410% to LY with 3,453 average weekly searches
Sunscreen Oil +132% to LY with 1,027 average weekly searches
Tinted SPF +125% to LY with 2,310 average weekly searches
Sunscreen Stick +124% to LY with 17,267 average weekly searches
SPF Lip Balm +83% to LY with 6,323 average weekly searches
Mane Event
Thermal Brush +174% to LY with 3,453 average weekly searches
Texturizing Powder +125% to LY with 2,310 average weekly searches
Curl Cream +50% to LY with 14,117 average weekly searches
Solid Shampoo +50% to LY with 1,260 average weekly searches
Scalp Care +23% to LY with 1,890 average weekly searches
New In Nails
Strawberry Nails +175% to LY with 2,310 average weekly searches
Flower Nails +124% to LY with 6,323 average weekly searches
Glossy Nails +83% to LY with 3,453 average weekly searches
Chrome Nails +50% to LY with 38,500 average weekly searches
Oval Nails +23% to LY with 9,450 average weekly searches
Must-Have Ingredients
Glycolic Acid +50% to LY with 105,000 average weekly searches
Kojic Acid +50% to LY with 31,500 average weekly searches
Castor Oil +49% to LY with 233,333 average weekly searches
Magnesium +23% to LY with 350,000 average weekly searches
Retinol +23% to LY with 350,000 average weekly searches
To learn more about trends that are growing — and dying, please contact hello@trendalytics.co.
