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Top 100 Terms of 2023

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We've rounded up the top 100 search terms of 2023 by theme within Women's Fashion, Men's Fashion, Kid's Fashion, and Beauty. Check them out below and download the full report here

WOMEN'S FASHION 

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Denim

Denim Maxi Skirt +234% to LY with 21,117 average weekly searches

Denim Midi Dress +124% to LY with 5,180 average weekly searches

Denim Bag +83% to LY with 6,323 average weekly searches

Oversized Denim Jacket +82% to LY with 9,450 average weekly searches

Barrel Leg Jeans +50% to LY with 1,260 average weekly searches

 

It-Shoes

Mesh Ballet Flats +3,043% to LY with 1,540 average weekly searches

Silver Cowboy Boots +124% to LY with 6,323 average weekly searches

Tabi Shoes +124% to LY with 17,267 average weekly searches

Adidas Gazelle +122% to LY with 233,333 average weekly searches

Slingback Kitten Heels +86% to LY with 1,260 average weekly searches

Get Away Gear

Tan Through Bikini +404% to LY with 5,180 average weekly searches

Raffia Clutch +341% to LY with 1,027 average weekly searches

Linen Trousers +309% to LY with 17,267 average weekly searches

Glitter Bikini +238% to LY with 1,890 average weekly searches

Crochet Cover Up +236% to LY with 3,453 average weekly searches

Barbiecore

Barbie Costume +399% to LY with 38,500 average weekly searches

Hot Pink Swimsuit +261% to LY with 840 average weekly searches

Pink Halter Top +175% to LY with 1,027 average weekly searches

Pink Corset +84% to LY with 5,180 average weekly searches

Pink Cowboy Boots +83% to LY with 7,723 average weekly searches

Viral Hits

No Pants Look +650% to LY with 840 average weekly searches

Flower Choker +236% to LY with 3,453 average weekly searches

Business Core +125% to LY with 2,310 average weekly searches

Loewe Bag +50% to LY with 38,500 average weekly searches

Old Money Aesthetic +50% to LY with 21,117 average weekly searches

 

MEN'S FASHION

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Short Season

Mens Pleated Shorts +341% to LY with 1,027 average weekly searches

Mens Baggy Shorts +175% to LY with 1,027 average weekly searches

Wide Leg Shorts +128% to LY with 1,540 average weekly searches

Oversized Shorts +125% to LY with 1,260 average weekly searches

Mens Jean Shorts +123% to LY with 4,223 average weekly searches

 

Fabric of the Moment: Linen

Mens Linen Shorts +235% to LY with 6,323 average weekly searches

Mens Linen Suit +174% to LY with 4,223 average weekly searches

Mens Linen Shirt +83% to LY with 14,117 average weekly searches

Mens Linen Trousers +83% to LY with 3,775 average weekly searches

Linen Blazer +50% to LY with 5,180 average weekly searches

Euro Summer Style

UV Shirt +313% to LY with 2,310 average weekly searches

Woven Sandals +184% to LY with 1,260 average weekly searches

Chubbies Swim Trunks +174% to LY with 4,223 average weekly searches

Mens Straw Hat +124% to LY with 2,823 average weekly searches

Beach Pants +50% to LY with 5,180 average weekly searches

Showing Skin

Mens Sheer Shirt +83% to LY with 1,540 average weekly searches

Mens Tank Top +83% to LY with 17,267 average weekly searches

Mens Crop Top +50% to LY with 9,450 average weekly searches

Mens Lace Shirt +23% to LY 1,890 average weekly searches

Mens Short Shorts +23% to LY with 5,180 average weekly searches

Reworked Staples

Cuban Collar Shirt +84% to LY with 5,180 average weekly searches

Knit Shirt +84% to LY with 5,180 average weekly searches

Suede Loafers +50% to LY with 5,180 average weekly searches

Mens Steel Watch +23% to LY with 1,260 average weekly searches

Pleated Trousers +23% to LY with 5,180 average weekly searches

 

KIDS' FASHION

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Ruffles, Frills & Thrills

Ruffle Shorts +175% to LY with 1,540 average weekly searches

Floral Romper +125% to LY with 1,260 average weekly searches

Ruffle Tiered Dress +84% to LY with 1,890 average weekly searches

Mommy and Me Dresses +50% to LY with 6,323 average weekly searches

Organza Dress +50% to LY with 17,267 average weekly searches

 

 

Summer Forever

Denim Skort +404% to LY with 5,180 average weekly searches

Seersucker Dress +241% to LY with 2,310 average weekly searches

Seersucker Shorts +239% to LY with 1,027 average weekly searches

Striped Shorts +132% to LY with 1,027 average weekly searches

Floral Swimsuit +125% to LY with 1,260 average weekly searches

It-Graphics

Barbie Top +524% to LY with 4,223 average weekly searches

The Little Mermaid +397% to LY with 427,000 average weekly searches

Mario Brothers +83% to LY with 14,117 average weekly searches

Shark Shirt +83% to LY with 1,540 average weekly searches

Bunny Print +50% to LY with 1,540 average weekly searches

Cute Finishes

Flower Earrings +23% to LY with 5,180 average weekly searches

Metallic Bag +23% to LY with 1,890 average weekly searches

Watch Ring +23% to LY with 5,180 average weekly searches

Charm Necklace +22% to LY with 9,450 average weekly searches

Transparent Bag +22% to LY with 4,223 average weekly searches

About the Footwork

Mary Jane Flats +82% to LY with 9,450 average weekly searches

Blue Slides +52% to LY with 1,027 average weekly searches

Lace Sneakers +52% to LY with 1,027 average weekly searches

Ballet Flats +49% to LY with 25,667 average weekly searches

Mickey Mouse Shoes +22% to LY with 3,453 average weekly searches

 

BEAUTY

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It-Girl Makeup

Latte Makeup +46,822% to LY with 4,223 average weekly searches

Strawberry Makeup +519% to LY with 2,310 average weekly searches

Tubing Mascara +83% to LY with 17,26 average weekly searches

Pouty Lips +23% to LY with 5,180 average weekly searches

Glossy Eye +23% to LY with 1,890 average weekly searches

 

Nothing But Suncare

Scalp Sunscreen +410% to LY with 3,453 average weekly searches

Sunscreen Oil +132% to LY with 1,027 average weekly searches

Tinted SPF +125% to LY with 2,310 average weekly searches

Sunscreen Stick +124% to LY with 17,267 average weekly searches

SPF Lip Balm +83% to LY with 6,323 average weekly searches

Mane Event

Thermal Brush +174% to LY with 3,453 average weekly searches

Texturizing Powder +125% to LY with 2,310 average weekly searches

Curl Cream +50% to LY with 14,117 average weekly searches

Solid Shampoo +50% to LY with 1,260 average weekly searches

Scalp Care +23% to LY with 1,890 average weekly searches

New In Nails

Strawberry Nails +175% to LY with 2,310 average weekly searches

Flower Nails +124% to LY with 6,323 average weekly searches

Glossy Nails +83% to LY with 3,453 average weekly searches

Chrome Nails +50% to LY with 38,500 average weekly searches

Oval Nails +23% to LY with 9,450 average weekly searches

Must-Have Ingredients

Glycolic Acid +50% to LY with 105,000 average weekly searches

Kojic Acid +50% to LY with 31,500 average weekly searches

Castor Oil +49% to LY with 233,333 average weekly searches

Magnesium +23% to LY with 350,000 average weekly searches

Retinol +23% to LY with 350,000 average weekly searches

 



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